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Peugeot Citroen and IMB accelerate their connected cars business

24/04/2015 11:25

Peugeot Citroen and IMB accelerate their connected cars business

Peugeot Citroen and IMB accelerate their connected cars business

PSA Peugeot Citroen and IBM today announced a partnership to help various industries to deliver new services from connected vehicles.

Drivers and car passengers can benefit from new information improving the safety and the comfort of their mobility, while Smarter Cities can develop an advanced communication service that warns of roadwork, new traffic patterns or congestions right in the car.

The number of cars connected worldwide is expected to grow significantly to a quarter billion by 2020. Until now, however, most of the innovations available have primarily focused on smartphone apps, navigation and roadside assistance. IBM and PSA will share the responsibilities of developing, selling and marketing, as well as delivering and implementing these services with new and existing clients.

"We realized early on that connected vehicles, as part of the Internet of Things, were a key factor in the improvement of the customer experience towards our Brands," said Brigitte Courtehoux, PSA Peugeot CitroŽn. "In partnership with IBM, we are unleashing connected services to the masses, so consumers can experience a new level of comfort and convenience from their cars, while industries seize new opportunities to deliver personalized services."

The companies are expanding their partnership announced last year to develop connected services for PSA vehicles by now enabling other industries and companies to propose new added values services in their vehicle.

"The ways we facilitate our lives and work has changed dramatically with the rapid adoption of mobility and the rise of the Internet of Things," added Dirk Wollschlager, General Manager, Global Automotive Industry at IBM. "Under this partnership with PSA Peugeot Citroen, we are pushing the boundaries of mobility even further to give a broad set of industries the opportunity to tap the promise of the connected car."

by: Becca Chaplin

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